Generative artificial intelligence (AI), especially products launched or announced by tech corporations such as Microsoft, Alphabet and Meta, and the current forerunner in the field, OpenAI, have attracted widespread attention and billions of dollars in investment over the past two years . However, as a recent survey conducted by YouGov for the Reuters Institute for the Study of Journalism suggests, the hype and influx of venture capital is not translating into actual usage, according to Statista, which notes that ChatGPT is 'light years' away from universal adoption.

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